August 2021

State of Play

Over the last decade or so New Zealand coach tours have improved beyond recognition, they seem to have finally come of age. The industry faced fierce competition from others in the sector and to survive, touring companies have evolved to stay relevant in a very competitive industry. They have listened to customers and now ‘Flexibility and Service’ is the new mantra – the result is a higher standard of service and guest experience, this now seems to be the new norm with many operators moving into the luxury end of the market.